Accenture revolutionizes live streaming with Volumetric Capture Technology
Setting up a volumetric studio for Accenture
When the Museum of Solutions, JSW, sought to develop an advanced, immersive educational space for children, they approached ImmersionX for expertise in designing interactive exhibits that combined education with engagement. We were tasked with creating a series of exhibits for the Discover Floor that would transform traditional learning into an interactive, hands-on experience.
Client
Accenture
Services
Volumetric capture studio setup
Software development
Year
2023
Volumetric capture technology transforms real people and objects into immersive 3D digital data. This method captures subjects from multiple angles in real-time, allowing for the rapid creation of high-quality 3D models that can be used in various applications.
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The challenge
Accenture faced a significant challenge in creating engaging digital assets for live streaming events involving participants from around the globe. They required versatile assets that could seamlessly transition between various applications, including the metaverse and other live streaming platforms.
The primary obstacle was moving beyond traditional sculpting and modelling techniques to develop realistic 3D representations that accurately depicted motion and interaction.
Design to reality
To address Accenture’s needs, we established a state-of-the-art volumetric capture studio equipped with advanced technology that converts live recordings into detailed 3D avatars. These avatars are generated through sophisticated algorithms that utilize real-time data to create lifelike representations without requiring a physical model.
By employing volumetric capture, we enabled Accenture to produce high-quality digital assets that can be used across multiple platforms, including the metaverse, enhancing their live streaming capabilities.
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The impact
Our implementation of the volumetric studio solved Accenture’s immediate challenges and expanded their creative possibilities across various industries. The studio can now capture live performances, and events by delivering engaging content in AR and VR formats. This technology opens new avenues for storytelling and audience engagement, allowing Accenture to push the boundaries of digital experiences in the metaverse.
By transforming how they create and share content, we empowered Accenture to lead in the rapidly evolving landscape of virtual interactions.