Accenture reinvents workflow planning with interactive play
Innovative workflow creation for Accenture
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Client
Accenture
Services
Content development
Tangible marker recognition
Application development
CMS design
Installation design
Year
2021
Imagine planning your next big project like a game—hands-on, interactive, and visually engaging. That’s exactly what we created with MultiTaction technology, turning workflow planning into an interactive digital experience that’s intuitive and innovative.
This touch-based gaming platform offered users a dynamic way to build and visualize their processes, bringing a fresh, playful approach to something typically seen as routine.
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The ChallEnge
Traditional workflow planning often feels static and detached, making it difficult for users to truly connect with the process. Our task was to change that by developing a platform that was functional and engaging—something that would make the planning process as exciting as the projects themselves.
Design to Reality
We used MultiTaction technology to craft an intuitive, hands-on interactive experience. The technology’s touch and marker recognition features allowed users to interact with a table interface in real-time. By physically placing marker blocks on the table, users could build custom roadmaps and workflows that directly addressed specific problems. As they connected these blocks, their actions were instantly reflected on the table’s surface, showing how different processes and solutions would unfold in real-time.
This setup offered a clear, first-person view of process modelling, allowing users to visualize and adjust their strategies instantly. With each marker representing a step or solution, it became easy to customize pathways, troubleshoot problems, and explore solutions—all while interacting dynamically with the data. This approach made the entire experience engaging, practical, and easy to understand without unnecessary complexity.
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The Impact
This seamless process empowered users to design, explore, and tweak solutions, offering them a hands-on approach to problem-solving and process development that was both immersive and intuitive. The touch-based gaming experience redefined how users approached workflow planning.
The project was praised for its innovative use of technology and for transforming a traditionally mundane task into an experience that people genuinely enjoyed.